In 1998 I was in grad school (at LMU) taking a course in Entrepreneurship. It was a wonderful class! For one of our major projects, we had to come up with a new product, write a business plan and present it to a panel simulating investors. That's when I came up with the Rag Tag. I got an A on the project, but never intended on launching it because I was on a path of Finance in the corporate world.
Nine years later, having done the "corporate thing", I decided to create & launch the Rag Tag. Also having lost my mother a few years earlier, I knew I wanted to name my business after her... hence Nelline (for Nelly).
This is how it all came together. I'm happily running my own small business now. The challenges have been invigorating and the process extremely rewarding. And thanks to Ladies Who Launch (a women's network for new entrepreneurs) I've gotten lots of support.
27 May 2008
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